Part of the shoot required speaking to some of Sunnyfield’s amazing people about their aspirations for the future.
To quote directly from Sunnyfield – Sunnyfield’s core purpose is to enrich the lives of people with intellectual disabilities by creating choice, opportunities and independence for them to lead the lives they want.
We shot plenty of footage and we did a few retakes too, but the simplicity of this resided in the knowledge that at the core of every human life is the same desires and needs, irrespective of intellectual capacity. In some ways, these wonderful people at Sunnyfield much more quickly get to the heart of aspiration than their more intellectually capable counterparts – “I want a dog”, “I want to marry my girlfriend”, “I want to live in my own home”, “I want to be an actor”.
Direct, simple, truthful.
Once the new website goes online we’ll show you some of the work. In the meantime here’s some of the images we used to front the aspirations video wall…
And before I forget – check out Sunnyfield if you need some work done. It’s a real, bona-fide workplace. They do all sorts of things. So if you need help to get your work done, Sunnyfield could do more for you than you can do for it!
If you need to do a commercial shoot contact us about your unique requirements,